Music Gear News

At Gear4music.com we update our news channel daily to ensure you always get the latest and most important music news.

Casio digital piano ranges 'proving very popular'

Casio believes its digital piano range will continue to grow in popularity, it has been suggested.
Great deals on musical instruments

A Casio executive has outlined his company's strategy of making musical equipment aimed at people who may be purchasing their first instrument.

Andy Carvill, a divisional manager for the firm, told MI-Pro that the past 12 months have seen Casio increase its market share for instruments priced under £1,000.

"Of course the market is competitive, but Casio has a fantastic name in the keyboard market and the new Privia and Celviano digital pianos launched last autumn have proved very popular," he explained.

Mr Carvill added that Casio has a strong reputation among family buyers, but there is still room for the company to grow as more people realise it makes "serious instruments" such as digital pianos.

Earlier this month, it was revealed that TV presenter and former pop star Myleene Klass is lending her support to Casio's Piano for Schools scheme.

The company is providing 50 pianos to different establishments around the country to encourage more children to learn how to play.

Buy a Digital Piano nowADNFCR-2133-ID-19882368-ADNFCR

Posted on 9 Jul 2010 12:42 to category : Instruments News

Related Music News

thumbnail

Following CITES agreement last year, Fender has announced that their Elite guitar and bass range will be subject to strict regulation and substitution of woods.

23 May 2017 12:21
thumbnail

TC Helicon launch VoiceLive 3 Extreme vocal and guitar FX unit at Musikmesse 2015.

14 Apr 2015 16:15
thumbnail

TC Electronic expand the Ditto Looper lineup with the Ditto Stereo Looper.

14 Apr 2015 06:45
thumbnail

TC Electronic have released two new versatile 3-mode effect pedals.

23 Jan 2015 17:09
thumbnail

TC-Helicon have launched the Switch-6, a footswitch with, yep, 6 switches.

23 Sep 2014 16:49
thumbnail

A special edition version of the popular TC Electronic Ditto Looper pedal has been announced.

22 Jul 2014 16:00

Recent Music News

thumbnail

A reinterpretation of its predecessor, the Moog Subsequent 37 CV Analog Synth builds upon a cumulative effort between Moog and the very people who play them.

18 May 2017 16:00
thumbnail

With the advent of various new files formats and the cancelling of several licensing programs, the MP3 is speculated to soon become a thing of the past.

17 May 2017 12:40
thumbnail

Renowned for their legacy of revolutionary amplifiers and guitar pedals, Gurus have fast established themselves as a leading voice in the guitar industry

15 May 2017 17:04
thumbnail

Control the harmonic content and output of your tone in one fell swoop. Designed for all things gritty and tenacious, Earthquaker's Erupter puts fuzz back on the map.

10 May 2017 16:55
thumbnail

JBL Professional has launched a competition that gives aspiring musician the opportunity to record in a professional facility with renowned producer Steve Levine.

8 May 2017 14:48
thumbnail

One of contemporary jazz's most revered figures, the legendary Django Reindhardt's Levin Deluxe archtop Guitar is to go on auction at the end of the month.

8 May 2017 12:13